The #bmInc initiative had been going great guns since I last updated you in Feburary 2018.
We are now the proud owners of two pull up banners which are used to enhance the new product branding during activations – impressive I know!
I was very chuffed to read in the trade press that Ape Snacks founder Zack Nathan had sold his brand for an “undisclosed sum”. Zack was one of the first young entrepreneurs I engaged with in 2016 and although this was preconception of #bmInc, it was this engagement where the concept has its roots.
So, there is a queue of new brands that we are collaborating with in Q1 of this year.
- Jan – As I type, two new brands are out there introducing their products at 12 preselected sites by holding product sampling sessions on site. The sites are chosen for their demographic suitability.Moma Oat Minis which are gluten free, high in fibre and only 100 calories per pack.Tribe vegan protein bars – unlike other protein bars I’ve tried, these actually taste good enough to eat!This product already has a large fan base via online sales -check it out
- Feb – Brave Snacks and Brain Fud drinks
- March – Fentimans canned drinks / DRGN Drink (turmeric infused super drink) – tastes delicious!!
The next development of the initiative is to diversify into others areas (in addition to retail products) such as cooking ingredients or food packaging, so watch this space for my next update.
Hasta la Proxima!